still dreaming…
Cruxy Consulting provided a social player for EMI / Blue Note Records artist the bird and the bee.
Below are screenshots of various blogs and social network profiles which distributed the player through the simple “copy and paste” sharing mechanism.
Second Life is a 3D online digital world that reflects the creativity of the world’s residents. Cruxy can get your digital creations into Second Life for avatars from around the world to discover and experience. Register for Cruxy today, or log into your account, and start making your media available to a whole new world.
Second Life has a vibrant music scene that we are big fans of. We’ve been working hard to bridge the various media promotion and distribution services we’ve built for RL (real life) musicians into the SL Grid and we’re ready to start sharing the results.
Learn more about the Cruxy Player at http://cruxy.com/sl
Cruxy Consulting partnered with EMI / Blue Note Records to launch the new release of the bird and the bee, a Los Angeles-based band. Cruxy created a listening lounge for holding events for fans. The lounge also acted a venue for promoting and distributing the band’s music within Second Life, through the Cruxy Player. As part of the project, Cruxy hosted a listening party, where fans were invited to listen, socialize, dance, and otherwise hang out.
Learn more at http://cruxy.com/tbatb
The 3-D virtual world of Second Life just got a lot more stylish and rockin’. The international phenomenon has teamed up with Beggars Group and Rough Trade Records to create a virtual listening party for the critically acclaimed debut, Someone To Drive You Home, of Sheffield, England’s The Long Blondes.
But this isn’t your average listening party. Cruxy Consulting and Second Life have built a virtual drive-in for their members to listen to the album called the “Lost Highway” Lounge. The lounge features an interactive media player, a large movie theatre featuring The Long Blondes videos, virtual apparel giveaways, and links to purchase their music. There are even portable music players available for visitors to take with them once they leave the lounge.
Learn more at http://cruxy.com/thelongblondes
For more information, here are some helpful links.
http://cruxy.com/features/thelongblondes/sl/
Teaser video for the Lost Highway Lounge:
http://cruxy.com/features/thelongblondes/sl/video.html
The Long Blondes’ album, Someone To Drive You Home, was released in the UK last November and in the US on June 5th on Beggars Group via an exlusive agreement with Rough Trade. It’s since gained widespread critical acclaim. The band is currently in the middle of a successful US tour, including a sold out show at NYC’s Bowery Ballroom.
“Most so-called “cinematic” records earn that distinction due to some quirk of reverb or their use of space, but the Long Blondes only have modern England’s typically confined, 17-year-old-from-Doncaster guitar-dudish sound. Instead, it’s the songs themselves, their narratives and their characters that speak to the band’s widescreen ambitions.” Pitchfork 8.2
“Filled with more hits than Doherty’s arm, this record flashed with more deliciously faded glamour than a crumbling Cuban city … this is a record – and a band – which many people will fall in love with …” NME
“Sheffield quintet impress with a rough diamond of a debut’
Mojo 4 of 4 star review
“Someone to Drive You Home was that peculiar paradox: an instant slow-burner. I knew immediately that this was a record which would grow and grow … ” The Independent
“On their excellent full-length debut…the Blondes spolit the difference between those two Britpop biggies [Pulp and Arctic Monkeys], holding forth on fame, sex and movies over slashing disco-flecked guitar pop.” Time Out NY
“If my hunch is right …The Long Blondes are en route to becoming one of the most important British bands of our time” The Independent
“… An indie ace pop record” Time Out London
Cruxy Consulting developed a virtual presence for MiniLuxe, an innovative new entrant into the salon business. The goal of the project was to recreate the experience of their real-world shop, providing users a way to preview the experience and service of MiniLuxe through their avatars.
MiniLuxe is the nail and beauty lounge that caters to you and what is going on in your life at the moment. We believe that “me time” is critical to a balanced life. You never need an excuse to take care of you. Whether you are looking to pamper your paws with one of our sublime mani/pedi services, browse our shelves filled with the “best of” beauty products, splurge on a little gift for yourself or your pal, MiniLuxe brings out the beauty in life and the beauty in you.
Learn more about MiniLuxe at http://miniluxe.com
